Our very own Manav Gupta presented recently at the iiMedia China Mobile Phone Market Conf. 

Check out this coverage of his talk about our Creative App Development process & the launch of our iOS Academy in China on Tencent’s Technology Blog.

Here is the original article below in Mandarin:
http://tech.qq.com/a/20110309/000284.htm

And for those who are interested in reading the translation, we have pasted it below – courtesy of Google Translate (another piece of great technology that we just love, though ignore the slight translation jitters)

FabriQate (UK) company CEO Manav Gupta Speech (Artesyn Technologies with map)

IDG (referred to) March 9 news, FabriQate (UK) company CEO Manav Gupta yesterday in the 2011 summit, the Chinese mobile software industry, said the technology has greatly changed people’s lifestyles and consumer attitudes, technology has been means of changing the marketing and development.

Manav Gupta also revealed that, FabriQate Academy will be built in southern China iOS a platform by Apple-certified application development course, one allows developers to customize based on network technology based on the mobile terminal to adapt to the screen to access the application, followed by the so Developer SDK for direct use of the local mobile application development.

7-9 March 2011, the second session of the China 3G Industry Fair Pazhou Convention and Exhibition Center in Guangzhou (Canton home) at, which is China’s first organized by the government departments take the lead in the direction of the industry for the 3G industry Expo.

During the Expo, the year 2011, Chinese mobile phone software industry in the 8th Summit held simultaneously. Artesyn Technologies as a strategic partner of the General Assembly designated the entire Watch, Tencent Bo as the official micro-exclusive all-round live microblogging platform.

The following is FabriQate (UK) company CEO Manav Gupta speech:

Moderator: Today we are very fortunate to go overseas enterprises CEO, here are your first keynote speaker, he is from the United Kingdom FabriQate (UK) company CEO Manav Gupta speech, the theme of his speech: Overseas mobile applications creative design industries.

Manav Gupta: Good morning! Great honor to be the second session of the China International Industry Expo 2011 3G mobile phone application software industry summit in China, would like to thank Mr. Chang Ai Media Consulting Group, the market for his kind invitation, I will have the opportunity to share with you our company over the past two FabriQate In some of the development and future plans.

Our main business is three blocks, the first piece of the mobile phone software development, the second block is a web site development, and the third block is a social application development, we are an innovative technology company, is happy to use our creativity to promote and with customers online cooperation. Through the efforts of the past two years, we have a lot of customers with long-term relationship, through the unremitting efforts, we have developed together with the customer a very interesting application.

With some of our major advertising companies, network companies and professional service organizations to work together, from creative planning through to on-line promotion, the whole process using a lot of innovative concepts. Technology has been changing and developing these marketing methods, we base ourselves on a strong technical background, but also use our creative concept, creative from the project pre-planning to design, brand on the line, runs through the whole process. We have accordingly developed a series of brand products to help customers better settled in the promotion. Technology has greatly changed people’s lifestyles and consumer attitudes, our main case, there are two typical customer, the first user group to keep to maintain their loyalty to the product, the second on-line for some groups will make targeted programs to help them to promotion. The user must balance the overall project budget and the desired goals, assessing promotional activities are two indicators, one is the actual user awareness and user interaction, and the other is the number of directly or indirectly to the number of users.

Next, we present a very interesting video, we have a strong support team, we developed an online movie B4U content publishing platform, in the above you can see all his movies information, related to music and user interaction. Another very interesting application we made for the Rolls-Royce, a car customization, users can freely customize according to their hobbies they like Rolls-Royce models. We and the Netherlands Consulate General in Guangzhou to develop the projects, mainly provide itinerary planning for the Pearl River Delta’s mobile applications. Another one we developed in cooperation with the British Government an application to help users to find recently used his position cycling position.

Next we shared a very successful case, the first is find Fishnig, can help users to query the location of fishing, through the application of client received very wide attention, and get a very substantial income received in the first phase 10 million of revenue, the second phase of the 15 million or more to obtain the benefits. Another is the application of Virtual DJ, he long occupied the top five of the applications Apple store, up to 500 times the average dailydownload capacity, a month doing we will be more than one million of the proceeds.

The following share a very exciting project, we will be built in southern China’s IOS platform, a certified application development courses will be introduced to the two main courses, the first is the early course, allowing developers to custom-based foundation to adapt to network technology Screen access in mobile terminal applications, another SDK for direct use of local mobile application development. In principle, no restrictions on our course participants technical background, but we recommend that a certain Java, C + + and other basic knowledge. Through the course of the study, direct application platform can grasp the whole picture of IOS to understand the various aspects of knowledge. All students can be in an open environment, the same starting point to learn IOS platform application development.

Before the development must understand the basis of a number of issues to be aware, need to understand our users, there are three characteristics of our users, regardless of when and where you can easily access to the application, the application can respond quickly, do not share too much resources. We have a number of institutions to establish a long-term cooperation, for example, the University of London, the media market Ai Consulting Group, the Netherlands Consulate General in Guangzhou, if you are interested, you can end the summit to contact us.

Through this course of study, you will get a world-class educational institution by the University of London and FabriQate certificate issued by companies, you will get their own mobile applications on top of the Apple store, and then you get a career peak . If you are interested friends can visit our website or contact me. Thank you!