Some of the figures coming out of the news this week relating to Thanksgiving shopping, namely Black Friday and Cyber Monday, have been predictably huge. The very mention of these yearly shopping rituals conjures images of crowded shopping malls, massive deals posters, and a nation of people fighting one another to get to the cheapest, the biggest and the most convenient.
This year marked something of a turning point in the ...
Technology and environmental sustainability have tended not to go hand-in-hand, there is a perception that, despite some of our best efforts, the world is becoming a lot greyer before it gets green. What is happening in mobile at the moment are some excellent innovations in sustainability for the environment; carbon footprinting, sustainable business locators, recycling apps and many more.
FabriQate has been building a relationship with BAFTA, a British charity, steeped ...
Consumers are turning to the so-called second screen like never before. A 2011 whitepaper prepared by Yahoo/Nielsen reported that as many as 86 percent of viewers use mobile devices while watching TV. A year on, that figure is almost certainly higher and it signals a trend in consumer behaviour that cannot be ignored. Broadcasters and marketers are feeling the heat of both risk and reward.
FabriQate’s London office is lucky enough to have two interns currently joining us from their respective Universities in America. Adam and Alec are getting a taste of what it is like to work in mobile and what it is like to work in a city like London, and will be sharing their experiences in this blog up until Christmas.
Adam Minton’s home school is Indiana University – Bloomington and he’s studying ...
The Mobile Generation
There is a global trend towards mobile technology that is both enhancing people’s daily lives and enhancing the businesses that serve them. We can see better than ever the nature of the relationship between people and services.
FabriQate’s role is to provide innovative mobile solutions for companies looking to tap in to the growing trend of reaching customers in this way.