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FabriQate in a nutshell...

We are obsessed with transforming the retail customer experience into a seamless and frictionless process. Our technology and solutions help retailers boost sales conversions in store by providing their customers with the best shopping experience.

Over the last 4 years, we have been actively deploying mobile and post-PC technology to sculpt the best ownership and customer experience’s that our retail clients can offer. All of these clients are benefiting through enhanced engagement and breakthrough conversions due to our work.

Come and talk to us in London, Guangzhou, Shanghai, Hong Kong and now Melbourne.

The Blog

To-do list with personality
April 25th, 2013
CARROT calls itself a “to-do list with personality,” which is pretty accurate. It appears as a more minimal HAL 9000-esque robot with character traits similar to GLaDOS, which is to say it’s an intelligent circle that doesn’t like you very much. Of course, you can change CARROT’s opinion somewhat by doing your work. Adding and completing tasks earns you favor and points.
People Are Going To Start Talking To Ads
April 24th, 2013
Wanting in on the booming mobile ad market, Nuance developed a way for people to chat with ads much as they do with Siri on the iPhone. Called Voice Ads, the technology works off the Internet connection of any iOS or Android mobile device. Nuance’s voice-ad technology is available today through the mobile ad frameworks of Jumptap,  Millennial Media, and Opera Mediaworks.
Prosthetic hands controlled by iPhone app
April 23rd, 2013
Five years later, Koger has become the first double hand amputee to be fitted with prosthetic replacements that can be controlled with a mobile app. Unlike the conventional prosthetics doctors have long relied on to this point, which are limited to simple tasks, the new hands — designed by Touch Bionics — contain individual motors that grant unique movement to each finger.
How to make virtual bidding fun
April 19th, 2013
Tophatter is a social shopping product. The vision, according to CEO Ashvin Kumar and COO Andrew Blachman, is to bring a fun, personal touch back to online auctions — the closest equivalents, Kumar said, aren’t sites like eBay, but instead the Home Shopping Network and QVC. So Tophatter tries to recapture the live auction experience — the auctions can be held in a variety of virtual rooms, the attendees each have ...
Personal-computer shipments plummeted
April 18th, 2013
Personal-computer shipments plummeted in every region of the world in the first quarter as buyers opted for smartphones and tablet computers and Microsoft Corp. (MSFT)’s newest operating system met with weak demand. Global PC unit shipments fell 14 percent in the first quarter — the worst such decline on record — to 76.3 million, a bigger drop than the 7.7 percent decline IDC had forecast, the market researcher said in ...
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